When you think of the perfect summer bod, what comes to mind? “Thigh gap”? An hourglass figure? Flawlessly smooth tan legs? Wrong. Here’s a serious newsflash: It’s time for you to start pulling a Beyoncé. You woke up like this and you’re rockin’ your perfect summer bod. Right. Now.
A new swimwear campaign for a popular online retailer is on a mission to change women’s squeamishness with their beach bodies. Since 2005, Swimsuits For All has been offering voluptuous women an array of trendy swimsuits ranging from sizes 8-34 and their latest campaign, Beach Body. Not. Sorry. features the sizzling 29-year-old, size 14 plus-sized model Denise Bidot embracing her cellulite (and curves!) in an unretouched video that can inspire us all.
As Bidot saunters down the beach, scantily clad in an edgy two-piece, the confidence she exudes is a true reflection of the power of self-acceptance. “It’s time to stop apologizing. I want women to feel confident and sexy by knowing that there’s nothing wrong with being yourself. Forget all the rules!” says Bidot.
Denise Bidot, whose personal mantra is “There’s No Wrong Way To Be A Woman” proves that if you truly want to be sexier, the only thing you really need to start wearing is confidence! It’s time for us to start being #NotSorry and make like Bidot as she embraces her cellulite along with the rest of her gorgeous body.
Check out the video from the campaign below and Swimsuits For All’s guide to Swimsuits for Your Body Shape:
READ MORE: 6 Body Positive Fitness Accounts on Instagram to Follow
