“There was a point where my grandfather was on his death bed,” YouTube makeup tutorial star Cassandra Bankson says to the camera, “and I was told that it was good that he was dying so he would never see my face again.”Bankson’s acne began in the third grade, and became progressively worse over time. In a new campaign for DermaBlend Professional, she joins others in wiping off their makeup, and talking frankly about their skin conditions and how they use makeup to help them feel like their true selves.Bankson’s confession is here:Cheri Lindsay, who also has YouTube videos, wipes off her makeup to reveal vitiligo, which causes depigmentation of the skin. “Can I still live with this and be successful? Hell yes,” she says. Watch her video now:In the videos, both women come to the same conclusion. As Bankson says: “I used to use makeup to cover up and to hide who I was. Now I use it to express myself and show the world who I truly am.”Makeup sometimes gets a bad rap, but here at YouBeauty we think it’s awesome. According to science, women feel prettier when they’re wearing makeup. A study of American college students found women had higher opinions of their own bodies and appearance when made up. Putting on cosmetics has been shown to boost self-image in a variety of different women, from the elderly to surgery patients.We are drawn to makeup because it taps into our primal urge to enhance our femininity, distinguish ourselves from men and prove that we are our very own, very unique selves.You can check out Dermablend’s Camo Confessions on their YouTube channel. Leave a video confession yourself via video, photo or message on Dermablend’s Facebook page, and the brand will donate $1 to Look Good, Feel Better, an orgainization dedicated to improving the self-esteem and quality of life of women suffering from the side effects of cancer treatments.MORE: The Complicated Relationship Between Women and Makeup
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